Ask at the right moment, usually after sharing final elevation readings, and ask customers to mention what was fixed and how it went. Detailed reviews about honesty, cleanup and warranty do more for nervous homeowners than a pile of one line five star ratings.
Foundation customers are not in a great mood at the start of a job. They are spending money they did not plan to spend. The best time to ask is at the end, when the house is level, the doors close and you have just walked them through the final readings. That is when relief turns into gratitude, and gratitude turns into a thoughtful review. Make the ask simple. A text with a direct review link, sent the same day, works far better than a printed card or a request weeks after the job.
Give them a nudge on what to write about. Something like, 'If you have a minute, it helps other homeowners to hear what we fixed and how the crew handled your yard.' Reviews that mention piers, leveling, the neighborhood, cleanup and the warranty help prospective customers, and they give Google and AI tools specific words to match to searches. Those details also reassure the next homeowner, who is reading reviews mainly to decide whether your crew will be honest and respectful in their home.
Respond to every review, good or bad, briefly and calmly. A measured reply to a negative review, explaining what you did to make it right, often builds more trust than the five star reviews around it. Avoid buying reviews, gating them, or offering discounts for them, since these break platform rules and can get reviews removed. If a customer had a problem, fix it first, then ask whether they would be willing to update their review. Many people do once they see the issue handled well. Our team sets up simple review request texts as part of ongoing work.
Send the site over. We will tell you what is broken, what you could rank for, and whether AI search knows you exist. No charge and no pitch deck.
