People increasingly get an answer instead of ten links. Generative engine optimization is the work of making sure your business is inside that answer, named and linked, rather than a result nobody scrolled to.
When somebody asks ChatGPT, Gemini, Perplexity or Google's AI Overview for the best roofer in their town, the model assembles an answer from sources it trusts and usually cites a handful of them. GEO is the work of being one of those sources.
It overlaps with SEO but it is not the same job. Classic SEO fights for a position on a page. GEO fights to be the thing the model repeats.
Entity consistency. Your name, address, phone, categories and services saying the same thing everywhere a model might look.
Being the primary source for specific claims about your market, so there is a reason to quote you rather than a directory.
Presence on the sites models already lean on for your industry and your city.
Structured, extractable content that is easy to lift and hard to get wrong.
We check what the major engines say about your business and your core queries, track whether you get named, and watch which sources they are pulling from instead of you. That gap is the work list.
All of this is inside the $399 a month. There is no separate GEO line item or AEO upsell, because splitting one job into four invoices is a sales tactic, not a service model.
If yours is not here, ask it on the call. You will get a straight answer.
(210) 729-4008The acronym is new. The behavior is not: being the trusted source that gets quoted. What changed is that the quoting is now done by a model in front of millions of searches.
No. The same signals that make you rank make you citable. GEO is additional work on top, not instead.
No, and nobody can. We can make you the most obvious thing to cite for your market and track whether it is happening.
Send the site over. We will tell you what is broken, what you could rank for, and whether AI search knows you exist. No charge and no pitch deck.