Starting a Business? Here's the Website (and Online Presence) You Actually Need in Week One
New business owners get buried in advice about branding decks and 40-page websites. You don't need any of that in week one. You need to be findable, credible and reachable. Here's the order that gets customers fastest.
Day 1: Name, domain, handles
Pick a name you can get the .com and social handles for. Consistency across everything matters more than cleverness.
Day 1–2: Google Business Profile
Claim it immediately. It's free and it's where local customers find you. Category, services, description, hours, photos.
Day 2–7: A real website
Five to eight pages: home, one page per core service, about, reviews (even a few), contact with click-to-call and a working form. Mobile-first, fast, with schema. This is exactly what our $750 build is, live in about a week.
Week 1: Photos
Real photos of you, your team, your space and your work. They go on the website, Google profile and social. No stock.
Week 1: Reviews
Ask your first customers, friends who've hired you, and early clients. Set up a text-based review request from day one.
Week 2: First content
Introduce yourself on video. Post the work as it happens. Consistency from the start builds momentum.
Week 2+: Bing, Apple, citations
Claim Bing Places and Apple Business Connect, add yourself to the major directories with matching info.
What to skip for now
Logo redesigns, elaborate brand guides, a 30-page site, and paid ads before the site converts.
Want it all done for you in the first two weeks? See small business websites and social media management.
