How to Ask Customers for Video Testimonials (Without Making It Awkward)
Video testimonials are the most persuasive content a business can own, and most businesses never ask. Here's how to make it easy.
When to ask
At the moment of delight: the reveal, the finished job, the result, the thank-you. Or right after they leave a great Google review.
How to ask
"You've been great to work with. Would you be up for a two-minute video about your experience? It really helps a small business like ours. We'll make it easy." Offer a time that works for them.
Questions to ask on camera
- What was going on before you called us?
- Why did you choose us?
- What was the experience like?
- What's different now?
- Who would you recommend us to?
Releases
A simple signed release lets you use the video on your website, social media and ads.
Where to use them
Homepage, service pages, Google Business Profile, social media, sales emails and ads — especially ads.
We handle outreach, filming and editing. See testimonial videos.
A done-for-you marketing team in San Antonio and Boerne, Texas. Social media content, video, websites, ads, SEO and AI systems for small businesses nationwide since 2017. Book a free strategy call.