How Much Does a Small Business Website Cost in 2026?
If you're Googling "how much does a website cost," you're getting answers from $0 (Wix templates) to $50,000 (agencies). Here's what it actually costs for a local small business.
Restaurant Website: $350
3-5 pages, mobile-friendly, menu, hours, photos, Google optimization. Add online ordering for $500. This is the lowest cost because the scope is simple and the impact is immediate.
Service Business Website (HVAC, Plumbing, Electrical): $500
5 pages, service area SEO, lead capture form, before/after gallery, Google My Business. Add lead automation for $1,500 total. Add booking for $2,500 total.
Medical Practice (Dental, Med Spa): $1,500-$3,500
Website + online booking + intake forms + reminders + reviews. More complex integrations justify the higher price. ROI is 5-15 new patients per month.
Professional Services (Law, Real Estate): $800-$8,500
Ranges from simple lead capture ($800) to full AI systems with document automation and client portals ($8,500). The ROI scales with deal value.
The Monthly Part
Hosting and basic updates: $25-$50/month. Automation and AI features: $250-$1,500/month depending on complexity. All month-to-month, no contracts.