Campaigns built around real creative from your business, tight targeting and tracking that shows you cost per lead, not vanity clicks.
Paid ads can fill a calendar quickly or burn a budget just as fast. For remodeling & general contractors, the difference usually comes down to three things: targeting the right intent, using creative that looks like your actual business, and sending clicks to a page built to convert.
We run Google Search and Local Services Ads to catch people already looking, and Meta, TikTok and YouTube campaigns to reach people before they search. Because our team also shoots your content, your ads use real footage of your work and people, which consistently beats stock photos and templates.
Modern ad platforms lean heavily on AI for bidding and targeting. That makes creative and conversion data the real levers, and those are exactly what we focus on.
Specific to how remodeling & general contractors win customers, not a generic package.
🎯 Meta and YouTube with project video to homeowners
🎯 Google Search for remodel + city
🎯 Retargeting
🎯 Landing pages for design consultations
The gaps we see most often when remodeling & general contractors come to us.
Beautiful projects with no professional photos or video.
Big-ticket decisions take weeks; follow-up usually stops after one call.
Generic ads bring tire-kickers instead of serious homeowners.
Everyone's heard contractor horror stories.
Paid Ads works best connected to everything else. The same team handles your content, website, ads, SEO and AI search and systems, so nothing falls through the cracks between vendors.
See everything we do for remodeling & general contractors on our Remodeling marketing page.
We review past campaigns, competitors and your margins to set a realistic cost-per-lead target.
Our team shoots and edits ad-ready video and photos at your business.
Campaigns, landing pages and tracking go live with tight targeting and negatives.
Weekly adjustments, monthly reporting and scaling what produces leads.
It depends on your market, margins and goals. We set a starting budget you're comfortable with, prove cost per lead, then scale. Ad spend goes directly to the platforms.
Usually Google Search or Local Services Ads first, because they catch people already looking. Meta and TikTok come next to build demand and retarget.
Yes, where they fit. They work best with strong creative and accurate conversion tracking, which we set up first.
No. Month-to-month.
Full project walkthroughs and before/afters, plus owner explanations of process and cost.
Yes, both.
Free strategy call. Honest advice on what would move the needle, whether or not you hire us.
Free 15-minute strategy call. No pitch, no pressure, just an honest look at what would actually move the needle for your business.