Campaigns built around real creative from your business, tight targeting and tracking that shows you cost per lead, not vanity clicks.
Paid ads can fill a calendar quickly or burn a budget just as fast. For electrical contractors, the difference usually comes down to three things: targeting the right intent, using creative that looks like your actual business, and sending clicks to a page built to convert.
We run Google Search and Local Services Ads to catch people already looking, and Meta, TikTok and YouTube campaigns to reach people before they search. Because our team also shoots your content, your ads use real footage of your work and people, which consistently beats stock photos and templates.
We start with the campaigns closest to revenue, prove cost per lead, then scale what works. No long contracts, no mystery fees hidden inside your ad spend.
Specific to how electrical contractors win customers, not a generic package.
🎯 Google Search on high-value service keywords (EV charger, panel upgrade, generator)
🎯 Local Services Ads
🎯 Meta and YouTube for generator and EV campaigns with real install video
🎯 Retargeting
The gaps we see most often when electrical contractors come to us.
Homeowners fear unlicensed work. If your marketing doesn't scream "licensed, insured, careful," you lose to the one that does.
Panel upgrades, EV chargers and generators are $2K–$15K jobs buried on a generic services page.
One message for both audiences converts neither.
Commercial customers expect a reply in hours, not days.
Paid Ads works best connected to everything else. The same team handles your content, website, ads, SEO and AI search and systems, so nothing falls through the cracks between vendors.
See everything we do for electrical contractors on our Electricians marketing page.
We review past campaigns, competitors and your margins to set a realistic cost-per-lead target.
Our team shoots and edits ad-ready video and photos at your business.
Campaigns, landing pages and tracking go live with tight targeting and negatives.
Weekly adjustments, monthly reporting and scaling what produces leads.
It depends on your market, margins and goals. We set a starting budget you're comfortable with, prove cost per lead, then scale. Ad spend goes directly to the platforms.
Usually Google Search or Local Services Ads first, because they catch people already looking. Meta and TikTok come next to build demand and retarget.
Yes, where they fit. They work best with strong creative and accurate conversion tracking, which we set up first.
No. Month-to-month.
Safety education and high-value install walkthroughs. They build trust and target the most profitable jobs.
Yes, LinkedIn content, GC-focused pages and commercial ad campaigns.
Free strategy call. Honest advice on what would move the needle, whether or not you hire us.
Free 15-minute strategy call. No pitch, no pressure, just an honest look at what would actually move the needle for your business.